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EMLYON Business School - MSc in Luxury Management '& Marketing - Questionnaire

The objective of this questionnaire is to better understand your expectations as a prospective student of the programme and discuss how you can help us promote your programme both in France and abroad. Our ultimate goal is to continuously improve the way we promote the programme and your feedback and help is very important to us.

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Question 1

Thank you to enter here your pseudonym

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Question 2

Where did you look for information when you decided to pursue your luxury management studies? Please provide as much detail as possible.

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Question 3

Where did you first find out the MSc in Luxury Management '& Marketing existed?

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Question 4

Which other programmes and schools did you consider?

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Question 5

What made you choose the MSc in Luxury Management '& Marketing in particular?

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Question 6

How many times were you in contact with EMLYON Business School before making your final decision and applying to the MSc in Luxury Management '& Marketing?

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Question 7

What would you suggest we improve in order to increase the visibility of the programme internationally? (Potential media sources we could use, specific fairs to attend etc…)

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Question 8

Now that you are part of the programme, what are the three most positive aspects of this programme in your opinion?

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Question 9

Throughout the year of 2014-2015 we will be holding different events to promote the MSc in Luxury Management '& Marketing programme in different cities including Lyon and Paris.

Would you be interested in attending these events and talk to potential candidates about the programme and share your experience with them? Marion Tosolini, Student Recruitment Advisor, will answer any question you may have about these events: tosolini@em-lyon.com




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